09 Upcycle

CO-OP by Upcycle
Role Creative Direction & Photography

Objective
Creative direction for a docuseries overseeing all visual assets that spotlighted individuals shaping the cultural landscape of LA and beyond. The series explored how sustainability intersects with their heritage, experiences, and passions, highlighting its influence on their creative journeys.

The Recycled Collection Launch
Role Art Direction & Photography

Objective
I led the art direction for The Recycled Collection launch, overseeing branding, talent, and all visual assets, with a focus on showcasing local Los Angeles talent. The goal was to highlight that while the clothing was sustainable, it still remained fashionable and relevant in today’s world.

Earth Month Campaign
Role Creative Direction & Photography

Objective
Led the creative direction for a month-long series highlighting the impact of sustainability on our planet. I scouted LA natives to share their personal take on sustainability and how it shapes their lives, using their art as a storytelling medium to keep it fresh and authentic. The assets were rolled out across web and social, earning strong client feedback.

Client Work

01 Comfort Magazine 02 Erewhon Market 03 Nike 04 Obey Clothing 05 Dover Street Market 06 Yonex 07 Helinox 08 Levi’s x FARM Rio 09 Upcycle 10 Commune Capital 11 Netflix

Get In Touch

01 Comfort Magazine
02 Erewhon Market
03 Nike
04 Obey Clothing
05 Dover Street Market
06 Yonex
07 Helinox
08 Levi’s x FARM Rio
09 Upcycle
10 Commune Capital
11 Netflix